With the special role of anti-counterfeiting and fidelity of bar code label anti-counterfeiting technology products, it is widely recognized in various fields, especially in currency, securities, licenses, seals, medicine, food, cosmetics, clothing, agricultural products, automobiles. Agricultural machinery parts, audio-visual products, software computer chips and other fields where there are many frauds and infringements are increasingly using anti-counterfeiting technology to prevent counterfeiting and infringement. It can be said that where there are counterfeit infringements, there are applications for anti-counterfeiting technology and anti-counterfeiting technology products.
Anti-counterfeiting in bar code labels refers to a measure taken to prevent counterfeiting as a means to copy, copy or falsify and sell other products without the permission of the trademark owner.
The anti-counterfeiting products on the market are divided into five generations from the perspective of technical characteristics and functional evolution:
First generation products: products represented by laser tags
Consumers also don't recognize the true and false nature of labels. Labels are also easy to forge. In the absence of contrast, 60% of counterfeits and 100% authentic products are difficult to confirm. Secondly, temperature-sensitive labels are easy to identify but consumers Easy to forge. At the same time, there are also nuclear track anti-counterfeiting and so on.
Second generation product: Query digital security label
Consumers can check the authenticity of digital labels by phone, text message or internet. However, since the security digital is only printed on the surface of the paper, it is easy to be forged.
Third generation product: texture security label
Texture anti-counterfeiting is an anti-counterfeiting technology in which the marking marks inherent in the packaging material itself are anti-counterfeit identification marks. The markings of nature are always different. The textures such as fingerprints, wood grain, stone grain, zebra pattern, ice pattern, and dry ground are random, unique, and impossible to have two identical. Using this principle, anti-counterfeit labels are made from clear-textured packaging materials, and the marking marks of each label material are photographed, numbered, filed, and stored in an anti-counterfeiting database. Consumers can check the file and identify the authenticity through the Internet, fax, and telephone. The principle of forgery increases the difficulty of forgery.
The fourth generation of products: security line security paper technology and its application products
Including all kinds of product anti-counterfeiting instructions and certificate, anti-counterfeit bottle stickers, anti-counterfeiting labels. Consumers can easily identify authenticity by identifying whether the security thread is embedded in the middle of the paper. The imitation threshold of such anti-counterfeiting technology products is extremely high, and it is impossible to achieve counterfeiting by printing. It is truly "easy to identify and difficult to forge". Therefore, it is the most effective anti-counterfeiting technology product for a long period of time now and in the future.
Fifth generation product: wireless anti-counterfeiting technology
Mobile Internet of Things anti-counterfeiting technology. By attaching the anti-counterfeit label automatically marked on the mobile phone to the product, packaging, etc., the consumer can use the mobile phone to automatically scan for authenticity identification, and combined with the texture anti-counterfeiting and security line anti-counterfeiting, the consumer will be truly assured and comfortable shopping.
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